Businesses “Going Green”
September 5, 2008 by Mary Emma Allen
Even though some may be getting tired of the term, “going green,” it appears to be here to stay…at least for the short term. It’s the latest catch term for showing you’re concerned about the environment and are participating, in some way, to care for it.
As I go around our town, browse through newspapers and magazines, and travel, I see more and more “going green” indications related to businesses, recreation, and marketing. Even the color green is more predominant.
So you wonder…will your customers/clients expect you to get on the “green” bandwagon. Can you do this in a limited or unique way? Perhaps you’ve always been a steward of the environment…why do you have to be so obvious now?
These are considerations in our “green minded” world of today!
How are you handling this?
(c)2008 Mary Emma Allen