Susan Gunelius, former b5 media business blogger, has written a number of business books, the latest of which is Google Blogger for Dummies.  I’ve found this an excellent book, and have mentioned it in a review at Blisstree, Crafters, Boost Your Blogging Experience.
 
If you’re blogging for your business or want to earn money by blogging, check out some of the tips Susan suggests.  Although this book was written for Blogger blogs, there still is information here for other types of blogging.
Related posts:
Susan Gunelius Write Book About the Harry Potter Phenomenon
Susan Gunelius: Exploring the Harry Potter Phenomenon (An Interview)
Susan Gunelius: A …read more

HomeBizNotes.com
Yvonne Russell, my co-blogger, mentioned that we’re celebrating the blog’s second birthday and her one-year anniversary here.
Upon thinking back over the past two years, I realize I have some favorite posts that I’ve written.  I hope you enjoyed them, too.  If you haven’t read them, perhaps you will now.
My Mother the Country Grocer…Success Isn’t Always What You Think
You Create the Environment for Your Home Business
The Customer is Right…No, Not Always
Susan Gunelius: Exploring the Harry Potter Marketing Phenomenon
Will Sarah Palin Give Women Encouragement in Their Lives and Businesses
(c)2008 Mary Emma Allen

  HomeBizNotes.com
Kick-ass Copywriting in 10 Easy Steps (Build the Buzz and Sell the Sizzle), another business book by Susan Gunelius, was released today.  Here we learn the secrets of copywriting and its importance to your business, whether you have a home based one or store front business.
Susan, whose book, Harry Potter The Story of a Global Business Phenomenon, was released in the US last month, draws upon her marketing expertise and has developed this “hands-on guide” that will take you step-by-step in creating marketing copy that will catch the attention of your customers/clients.
I’d never explored this aspect of the writing …read more

HomeBizNotes.com
Recently I held giveaways on three of my blogs.  In case I didn’t post the winners for all of them, I’ll do so now;
Home Biz Notes – Dan Smith was the winner of Harry Potter, the Story of a Global Business Phenomenon by Susan Gunelius.
Quilting and Patchwork – Cindi  received a copy of Heartwarmers of the Spirit, edited by Azriela Jaffe.  I had a story in this, “My Ray of Sunshine on Dancing Tiptoe,” about my granddaughter who inspired me when I was in a body cast with a broken back. ( Giveaway details here.)
Alzheimer’s Notes – Kristen was the winner …read more

HomeBizNotes.com
While we’re on the topic of Harry Potter (see the post about Susan Gunelius and her book on the Harry Potter global phenomenon), why not take a look at a related book by J.R. Rowling?  This is just another example of the expert marketing and branding that Susan mentions. Harry Potter fans are intrigued by any reference to a new book.
The Tales of Beedle the Bard by J.R. Rowling, is a book of fairy tales written to supplement the Harry Potter series.  It will be published in two new editions, the Standard and Collector’s, on December 4, 2008.   (However, it’s available for pre-order now at …read more

HomeBizNotes.com

To celebrate the U.S. release of  Harry Potter, The Story of a Global Business Phenomenon by Susan Gunelius, we’re conducting a random drawing giveaway of a copy of the book.  (See my interview of Susan at Home Biz Notes for more information about the book and why Susan wrote it.)
Simply leave a comment below telling us why you’d like the book or why you enjoyed the Harry Potter books.  Be sure to include your e-mail in the appropriate space so we’ll know how to contact you if you’re the winner.  (E-mails are not made public.)
The giveaway will end, Wednesday, August 26 …read more

HomeBizNotes.com
The Harry Potter Phenomenon has captured young and older in its web with books, movies, and paraphernalia.  What has made these books so popular that this became a brand in itself and skyrocketed to fame?
Susan Gunelius explores this in her book, Harry Potter – The Story of a Global Business Phenomenon.
I interviewed Susan, since I’ve been fascinated by the marketing strategy that created such success, and learned how she became involved in researching this topic.  (Also, as you read Susan’s answers, you’ll discover how blogging and social media can activate one’s business.  And yours doesn’t have to be a Harry Potter …read more

HomeBizNotes.com

Susan Gunelius, author of Harry Potter, The Story of a Global Business Phenomenon, will visit Home Biz Notes, on Tuesday, August 19, the day her book is launched in the United States.
You won’t want to miss this upcoming interview with Susan, also a b5 blogger at Brand Curve.  We learn how and why she wrote the story concerning the phenomenal marketing strategy that made Harry Potter a brand name and fantastic success. 
We shall be featuring a giveaway of the book later in the day of August 19.  (Susan’s book also is available for pre-order at the above link.)
So…..Keep Tuned!
(Amazon image; click …read more

HomeBizNotes.com
I’ve often wondered about the marketing behind the Harry Potter phenomenon that caused a book to skyrocket to sales and an author to fame to the point where it has taken on a life of itself. I imagined there was superb marketing strategy behind it that caught the market and readers at the right place and right time.
Susan Gunelius, a b5 blogger , announced the release of her first book, Harry Potter – The Story of a Global Business Phenomenon.
Susan explores the story of the business and marketing behind the Harry Potter brand, and …read more