Developing a Free E-Cookbook for PR

May 22, 2009 by Mary Emma Allen  

Developing a Free E-Cookbook for PR

 Many authors offer free e-books to help promote their writing and themselves.  These are of various lengths and formats.  Some even have been prepared as CDs.  (Other businesses can do the same.)
 Promotional e-books may include:

An excerpt from a current book
A complete small book that enhances a current book
An extension of a current book
A compilation of work by various authors
A collection of recipes from authors

 I’ve been involved in a number of these promotional projects and found them thoroughly enjoyable.  I haven’t used the promotional possibilities to the fullest, but know they’re ongoing.
 E-Cookbooks
 I’ve participated in two cookbooks coordinated by Kathleen (Katy) Walls, …read more


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