The “Why” of Media Releases for Home Business Crafters
June 10, 2009 by Mary Emma Allen
Whether you’re involved in your craft as a home business (income producing venue) or simply for your own pleasure, media releases (traditionally called press releases) aid in promoting your products, services, workshops, book, or simply yourself.
Media releases aren’t used solely for craft businesses; they can assist you in promoting any home business you develop. So the following information could apply to you, too.
What do media releases do for you? Why should you use them?
Media releases…..
- Help you gain name recognition
- Let the public know when you’re exhibiting at a show.
- Announce an award or type of recognition you’ve received.
- Inform the public about new classes/workshops you teach.
- Provide information about a unique trip you took related to your business.
How have you used media releases to inform the general public about your craft or skill?
(Amazon image)