How to Write Home Business Blog Headlines That Work

September 6, 2007 by Mary Emma Allen  

How to Write Home Business Blog Headlines That Work

The first eye-catcher of your blog, other than perhaps a photo or illustration,  consists of your headline or title.  This is true of press releases, titles of stories, headlines in newspapers and ads.
How do you write a headline that captures attention?  What makes people stop and take notice?
Brian Clark at Copyblogger has an excellent post, Warning: Use These 5 Surefire Headline Formulas at Your Own Risk, that gives advice and suggestions about headlines that catch attention.  He also explains why these are good techniques.
Brian also has another post, How to Write Magnetic Headlines with a list of  8 additional headline resources.  …read more

7 Tips for Promoting Your Home Business

June 28, 2007 by Mary Emma Allen  

7 Tips for Promoting Your Home Business

In my previous post, Promote Your Home Business Every Single Day, we mentioned a few strategies for doing something each day to market or promote your business, ways to get your name  (business and/or personal) out there where you’ll gain recognition or become a brand (that popular buzz word nowadays).
What are you doing?  What can you do?  Possibly you have a very limited budget. Also, time is at a premium for you.  So how do you find time to squeeze in promotion?
What about making out a check list for yourself?  Then do at least one item on it each day, preferably …read more


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