Whether you’re involved in your craft as a home business (income producing venue) or simply for your own pleasure, media releases (traditionally called press releases) aid in promoting your products, services, workshops, book, or simply yourself.
Media releases aren’t used solely for craft businesses; they can assist you in promoting any home business you develop.  So the following information could apply to you, too.
What do media releases do for you?  Why should you use them?
Media releases…..

 Help you gain name recognition
 Let the public know when you’re exhibiting at a show.
 Announce an award or type of recognition you’ve received.
 Inform the public about new classes/workshops …read more

Jenn Mattern offers an excellent free ebook Press Releases Made Easy.
Jenn Mattern at All Freelance Writing is a marketing and PR professional. She brings this background to her current work as a full time freelance writer and has some great press release tips for small business owners and freelance writers.
This excellent press release resource covers

benefits of press releases
old school vs new school press release writing
how to write a press release

This book goes beyond the basics and offers ways to measure press release results (crucial) plus some templates…. an excellent free resource for any business owner.
Download Press Releases Made Easy …read more

My co-blogger Mary Emma Allen has highlighted some tips for writing press releases.
This is timely as The Confident Writing Coach, Joanna Young is celebrating April with a powerful writing theme. Powerful writing is important not just for press releases, but for all types of business writing.
Check out the great insights, tips and examples of powerful writing from Joanna and fellow contributors.
Powerful Business Writing means writing with -

meaning
clarity
conciseness
powerful words

Write A Management Philosophy In Six Words
David Zinger in his recent Slacker Manager contest showed that you can have a powerful message with just a few words… 6 to be exact.
Here are a …read more

HomeBizNotes.com
Press releases “shout” the news about your business and provide free promotion.  However, there are various techniques for writing press releases that catch attention and gain you recognition.
So…how do you produce press releases for various occasions that will be most effective?
Joan Stewart, at The Publicity Hound web site, provides a series of tutorials and tips for writing “powerful” press or news releases.  These differentiate between releases for online and print media, for various businesses, topics, and niches.
You may want to browse the lessons, numbering 89 when  finished, to gain tips for writing press or news releases that will be effective for your …read more