I’ve always enjoyed writing and sending postcards.  Even with the speed and ease of e-mail, instant messaging, and Facebook, I still practice this habit.  I’ve discovered it’s very helpful in keeping in touch with customers and business associates, people I meet in my travels, friends and relatives.
I try to write at least one postcard a day.  Sometimes these are cards my husband and I make that involve our business news.  Others may be cards from my paintings and his photos.  There also are cards that contain illustrations from my books. We may add inspirational and motivational sayings.  Others simply have my …read more

You may have a home business, but unless you get the word out…continually…about it, you won’t have customers/clients.  Your products will sit there, or your services will go unnoticed while you hope to earn income.
Five PR Tips for starters:

Promote continually.  One ad, one blog post, one letter to a prospect won’t cut it.  You need to get your name out there…again and again.
Check out your venue.  If you’re primarily an online business, then advertising in your local newspaper won’t do much good.  If you’re looking for a local market, check out how to reach them rather than a global market.
Try to …read more

Developing publicity for your home business, whether you’re a craftsperson, author, computer programmer, software designer, lawn service technician, landscape artist, illustrator, party planner or something entirely different can be a challenge.  One of the people I admire for her diverse methods of publicity and pleasing her readers is novelist Debbie Macomber.
With perseverence and good writing, she has become a top selling novelist.  Debbie also has kept up to date with her PR methods, yet has retained the friendliness and informality of the neighbor next door.  She has utilized a web site, blog, e-mail newsletters and postal newsletters to keep in …read more

HomeBizNotes.com
You can develop a business, acquire products and be ready to provide services.  However, if no one knows about your home business, you’ll simply sit there.
So you need to develop a PR stragegy.
Over at Biz Chicks Rule, you’ll find a great post by guest blogger, Shannon Cherry, concerning Why every woman should seek out media coverage for their business.
Although this blog may seem to be focused on women in business, you’ll find many principles to apply in any business.  Check out Shannon’s post for ideas on media PR and the necessity for it in spreading the word about your business.  …read more