How Are You Branding Yourself & Your Business?
November 3, 2009 by Mary Emma Allen
With all the talk about branding and creating an image for yourself and your business, consider how you’re representing yourself on Facebook, Twitter and other social networks. This also applies to a blog you establish, either a personal one available to the public, or a business blog.
When I see all the personal information people write there on social media and photos they post, I wonder if they realize how they appear to others. Perhaps they don’t care. But those words and photos could follow them for years.
Do your words and photos portray you as want the public to view you as a …read more
Obama’s Phenomenal Promotional Strategies – Study Them for Your Home Business
June 8, 2009 by Mary Emma Allen
Whether you agree with Barack Obama’s programs and government slant,
you’ll generally have to agree that he has and is using very successful promotional strageties…all during his campaign and the first five months of his presidency…to sway a majority of the American people into thinking he has their best interests at heart.
Using modern electronic capabilities to reach the people, such as blogs, the media, social media and key phrases, he branded his campaign as one of “change,” with people automatically thinking that meant change for the better. You also find he is branching out into new techniques. As you study his strategies, can you find anything there …read more
Don’t Use Social Media to Promote Your Home Business
November 29, 2008 by Jean Murray
At the moment I’m trying valiantly to get going on Social Media, but I’m overwhelmed. Social media, for those of you who are wondering, is the recent phenomenon of connecting with others on websites for mutual information and promotion. The problem, as I see it, is that there too many of these sites. And I don’t see the value – what are we all supposed to be doing on these sites? How will we make money? Will someone see me on Twitter and hire me?
I have been on Twitter, but all I find is people self-promoting or talking about their …read more
Free Ebook – Using Twitter To Promote Yourself & Your Business Online
August 22, 2008 by Yvonne Russell
Geekpreneur offers a free Twitter ebook with a difference.
If you want to get into using social media for business, this book is a great start.
Twitter Ebook Title:
A Geek’s Guide to Promoting Yourself and Your Online Business in 140 Characters Or Less With Twitter.
Don’t be put off by the “geek” in the title. It’s not just for tech heads. The “geek” is more a tip of the hat to the Geekpreneur title of the blog.
Companies Using Twitter For Business
With huge companies like Zappos, SouthWestern using Twitter as major communication and marketing channels, it gives you an idea of the power of …read more
A Quilt for my Social Media Photo
June 24, 2008 by Mary Emma Allen
HomeBizNotes.com
The big question mark looms there instead of my photo on social media sites. So my granddaughter is helping me rectify that.
As she showed me the pictures she’d taken of her quilts, I thought, “That’s it! I’ll have a quilt photo instead of the question mark. This is characteristic of me because I love quilts and quilt history. I write a quilting blog, Quilting and Patchwork”
We selected the picture of a quilt she made as a school project for American Studies, a quilt based upon Civil War designs and history.
We only have it at one location …read more
Consider Blogging & Social Media In Your Business PR
February 26, 2008 by Mary Emma Allen
HomeBizNotes.com
Blogging and social media (the interaction of people on the Internet) can affect your business and sales, even if you’re currently not utilizing these outlets yet. According to Susan Gunelius at BrandCurve, Target encountered a negative situation when they disregarded bloggers. (See her post, Target Dismisses Bloggers (& Customers) as Insignificant & Irrevelant.)
You’re not likely to make the NYTimes if you aren’t “up to speed” with the blogging and social media world, as Target did. However, it’s probably a good idea for you to be knowledgeable about this new phenonenom in the world.
Whether you have a blog or not, whether …read more


