The Value Of Writing A Book To Establish Yourself As An Expert

Emma Jones is the editor of Enterprise Nation, the UK’s premier home business site and the author of Spare Room Startup: How To Start A Business From Home.

In what way do you think that writing a book helps establish credibility as an authority in the field?
You cannot put a value on it. When you publish a book, you do become an expert in your field.

I have had opportunities sent to me in the past 6 weeks (since publication) that simply would not have been open to me, without the book. Publishing a book can be a big stepping stone to media coverage and you being THE industry expert.

Can you share some tips about how a home business owner could use having written a book to boost their business or their own profile?
Just mentioning that you’re the author of a book connected to your trade in your email sign-off is impressive. There’s plenty more you can do including go on a tour of events, offer to write a regular column for a newspaper/magazine and, a bit more large scale, approach TV companies with the idea to turn your book into a show.

Did you catch my book review of Spare Room Startup? For a glimpse inside the book, check out the video.

Spare Room Startup:How To Start A Business From Home can be purchased from Amazon or from the UK publisher, Harriman House.