Free – Penguin Authors Guide To Online Marketing – A Great Promotional Tool
September 28, 2008 by Yvonne Russell
Business owners know that being the author of a book can add instant credibility and clout to the public perception of yourself and your business.
Penguin, as a major publisher, knows a thing or two about authors and the business of promoting books.
If you have a book (print or ebook) or are thinking about writing one, Penguin has a free ebook with lots of useful tips about how authors (and business owners) can leverage an online presence. Much of this information is useful for any business, not just someone wanting to write or promote a book.
The Penguin Authors Guide To Online Marketing covers aspects such as
- choosing a domain name
- mini sites
- blogs
- promotional ideas for authors
- examples of successful sites
- multimedia
Download the FREE EBOOK - Penguin Authors Guide To Online Marketing
Virtual tours are another great way to promote your book.



Thanks for the download link!
It’s good to get something of value for free, isn’t it?
Let us know what you found most useful.
Great that the information is available, sad that authors are expected to pretty much do all their own marketing these days (for the same 6% royalty). I think I’d rather self-publish and bring home a bigger cut for all that work.