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Susan Gunelius, Author of Harry Potter Marketing Phenomenon Book to Visit Home Biz Notes

by Mary Emma Allen on August 15th, 2008

HomeBizNotes.com

Susan Gunelius, author of Harry Potter, The Story of a Global Business Phenomenon, will visit Home Biz Notes, on Tuesday, August 19, the day her book is launched in the United States.

You won’t want to miss this upcoming interview with Susan, also a b5 blogger at Brand Curve.  We learn how and why she wrote the story concerning the phenomenal marketing strategy that made Harry Potter a brand name and fantastic success. 

We shall be featuring a giveaway of the book later in the day of August 19.  (Susan’s book also is available for pre-order at the above link.)

So…..Keep Tuned!

(Amazon image; click on book for details)

(c)2008 Mary Emma Allen

Tags: book branding, Brand Curve, , Harry Potter, , , , , ,

POSTED IN: Books, Business Branding, Communication, Contests, Interviews, Just For Fun, Marketing

2 opinions for Susan Gunelius, Author of Harry Potter Marketing Phenomenon Book to Visit Home Biz Notes

  • While We’re Talking About Harry Potter…Preview of New Book
    Aug 20, 2008 at 12:01 am

    […] we’re on the topic of Harry Potter (see the post about Susan Gunelius and her book on the Harry Potter global phenomenon), why not take a look at a related book by J.R. Rowling?  If you and your quilting family are […]

  • While We’re Talking About Harry Potter - Check Out “Beedle the Bard”
    Aug 20, 2008 at 1:01 pm

    […] we’re on the topic of Harry Potter (see the post about Susan Gunelius and her book on the Harry Potter global phenomenon), why not take a look at a related book by J.R. Rowling?  This is just another example of the […]

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