Using Twitter to Boost Your Home Business

March 29, 2008 by Mary Emma Allen  

Using Twitter to Boost Your Home Business

HomeBizNotes.com 
Twitter…how can you use this popular social media site to boost your home business?  It’s all the rage and many people find beneficial for networking.
Over at Copyblogger, guest blogger Nathania Johnson has written a very informative post about this social phenomenon, Three Ways to Maximize Your Twitter Time for Networking, Marketing and Fun.  Thus, you’ll be using your time for something beneficial for your business and not frittering it away on Twitter.
Here’s another of Nathania’s posts, How Twitter Helped Me Get 3 Solid Job Offers, and shows you just another way to use this platform.  (This one appears at Social Media …read more

Writing Captivating Headlines for Home Business Posts & Releases

October 25, 2007 by Mary Emma Allen  

Writing Captivating Headlines for Home Business Posts & Releases

Headlines and titles are extremely important.  They catch the readers’ eyes or cause them to pass over.  They come into focus when search engines are roving  the Internet.
So…how do you write them?  Are there certain words that work better than others?  Are there words that make them seem contrived so that readers and search engines ignore them?
Brian Clark at Copyblogger, in his post, Clever vs. Descriptive Headlines: Which Works Beter?   mentions that writing clever headlines will yield you a few readers who think you’re clever.  Writing descriptive ones enable you to enlighten many people.  
What do you think?  Read Brian’s post.  He also …read more

The Inspiration to Make Your Home Business Unique

September 18, 2007 by Mary Emma Allen  

The Inspiration to Make Your Home Business Unique

What are you doing to make your home business unique…different from other similar ones?  What will entice customers/clients to walk into your shop or office?  Why will they go to your web site over others?
To remain in business we need to create a business that appeals to our customers, solves their problems, provides a needed service…and isn’t like every other similar business. 
To find the inspiration to develop a unique business, we need to think creativity and to realize that some things might be stopping us from doing so. 
Brian Clark, at Copyblogger, in his post, Do You Recognize These 10 Mental …read more

How to Write Home Business Blog Headlines That Work

September 6, 2007 by Mary Emma Allen  

How to Write Home Business Blog Headlines That Work

The first eye-catcher of your blog, other than perhaps a photo or illustration,  consists of your headline or title.  This is true of press releases, titles of stories, headlines in newspapers and ads.
How do you write a headline that captures attention?  What makes people stop and take notice?
Brian Clark at Copyblogger has an excellent post, Warning: Use These 5 Surefire Headline Formulas at Your Own Risk, that gives advice and suggestions about headlines that catch attention.  He also explains why these are good techniques.
Brian also has another post, How to Write Magnetic Headlines with a list of  8 additional headline resources.  …read more


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